SLMA has been sponsoring Binky Patrol since 2008

The Sales Lead Management AssociationThe SLMA has been sponsoring Binky Patrol since 2008. The most recent event we sponsored was a birthday party BINK-A-THON where 25 people gathered to celebrate the birthday of an 8-year-old girl. She didn’t want a typical birthday party – she wanted to help those who needed comfort.. She invited strangers, neighbors, and friends to help her make 50 blankets for local shelters.

In January, we helped to sponsor another event through the Disney, “Give A Day, Get A Day” program and HandsOnPortland. There have been several events over the past year that have produced over 750 blankets just in the Portland, Oregon area. Multiply that by over 100 chapters across the country and people are truly making a difference without a lot of effort. It’s fun and easy. There may even be a chapter near your company.

About the SLMA:

The Sales Lead Management AssociationSM (SLMA) has been formed because Sales Lead Management is a basic business process that cannot be ignored simply because it crosses the line between sales and marketing.  We will provide information for members who want to manage their sales inquiries in a more efficient manner. 

The SLMA will provide best practices for marketing and sales management so that the marketing dollars put at risk have a predictable rate of return.  Combined with helping companies develop best-in-class Sales Lead Management processes and procedures, as well as implementing best practices in the use of Sales Force Automation (SFA) and Customer Relationship Management (CRM) software, we believe that those companies that refine their systems will experience both a competitive advantage and more predictable revenues.

The Sales Lead Management Association (SLMA) has been founded by James Obermayer, President of Sales Leakage Consulting, Inc., of Villa Park, Ca, and Mark Friedman, President of The Velos Group, Inc. of Tustin, CA.